Creating a Comprehensive and Strategic Approach to Social Media

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Creating a Comprehensive and Strategic Approach to Social Media

Creating a Comprehensive and Strategic Approach to Social Media

Nearly 90% of nonprofits use some form of social media in their marketing. Are you standing out in that crowd? Without a comprehensive strategy, your message cannot reach its maximum impact as a marketing and fundraising tool.

This class will help you understand the importance of having a smart, efficient and coordinated strategy that unifies all of your marketing efforts—and then it will teach you how to do develop that strategy. Among topics that will be covered are: market research, analytics to measure engagement, search engine optimization, trends, tracking links, and, of course, best practices in social media. Social media may be free, but you need to be smart and strategic in how you use if you want to leverage the greatest amount of good from this powerful influencer.

12/9/21, 9am-3pm, $139 for members, $169 for non-members.

 

 

 

 

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Date

Dec 09 2021

Time

9:00 am - 3:00 pm

Organizer

The Nonprofit Center at La Salle University
Phone
+12159511000
Website
http://www.lasalle.edu/
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